Big Media to Take on YouTube?
Quick, time to start a video-sharing consulting business! That way you’d be able to reap huge billable hours in the numerous meetings and lunches that would follow if this report in the Wall Street Journal ever bears fruit, about CBS, NBC, Fox and Viacom working together to create a YouTube competitor.
Read more, and laugh or cry along with us:
The companies, owners of most of the major TV networks, envision a jointly owned site that would be the primary Web source for video content from their networks, allowing them to cash in on fast-growing Web video advertising. They also have discussed building a Web video player that could play video clips from across the Web. A deal to create a competitor remains far off, however.
While watching these titans try to jointly innovate while stabbing each other in the back could be more entertaining than their usual sitcom fare, they might (seriously) take the Google route and buy any of the budding startups in the field, and seed it with their content. Or they could just take the huge payouts Google is reportedly offering, and forget all about those copyright lawsuits.
Just in case, the Journal writers do qualify the story:
The latest round of talks could still founder.
You think?
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p> Note from Liz: Check out this paidContent piece summarizing prior coverage of this story.
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I find it very sad that the TV corporations just don’t seem to get it. The Internet is such a great place for small companies to thrive. They could learn something from that and crete something unique for within each company. I truly don’t understand why they need to create some huge meg-conglomerate and post all their crap up there.
Mega-conglomerate or small artist – Digital Content distribution will benefit from an incredible new company that will take digital media to new heights in profit: http://www.9thxchange.com. The 9thXchange marketplace is the newest way to bring together buyers and sellers of digital content. The service dramatically reduces content piracy by offering the seller lifetime royalties — even on exchanges between consumers. Moreover, the service accommodates all technology platforms, file types and creators. I read about The 9thxchange in Crains Detroit recently as well. It’s new and exciting – Reg Crandall