Written by Liz Gannes
Posted Friday, January 5, 2007 at 4:00 AM PT

 

Wallstrip Video Show Raises Funding

Wallstrip, a three-month-old online videoblog about the stock market, has raised a little over a half a million dollars in funding, creator Howard Lindzon told NewTeeVee Thursday.

Wallstrip takes a much more anecdotal than analytical approach, focusing each day on a single stock trading at an all-time high or a hot trend. For instance, a show about Adobe featured a human flasher, a show about Medtronic had a zany defibrillator skit, and a show about DirectTV — attributing part of the company’s success to its exclusive NFL deal — put host Lindsay Campbell through a blocking drill-cum-football trivia game.

It’s the same awkward deadpan news anchor humor as Rocketboom and its progeny, but the addition of a preset topic — honestly, it might be as simple as that — makes Wallstrip more watchable.

Lindzon, a longtime investment advisor and fund manager, says he created the short-form show to provide an alternative to unnecessarily complicated stock market analysis. He claims the show — which he alternately describes as “Cramer with breasts” and “buy high, sell high” — currently receives about 10,000 views per episode.

Wallstrip’s friends-and-family investment round included venture capitalist Fred Wilson. As for making money, Lindzon said the show is focused on building an audience for the time being. It currently uses limited post-roll ads via Revver.

With the funding, Wallstrip plans to create five more original shows on the topics of finance and venture capital. Lindzon says, whereas Wallstrip is keeping things upbeat and happy with the all-time-high theme, “not mucking around with companies like Dell,” at least one of the other shows will tackle the fact that stocks don’t always go up.

“There’s two ways to do a show, the Oprah Winfrey way and the Montel Williams way,” Lindzon pontificates. Wallstrip, he says, is the former.

Look for an interview with Wallstrip host Lindsay Campbell next week.

 

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Comments & Trackbacks

  1. More WallStripping to Come!…

    Our friends over at WallStrip are growing. NewTeeVee reports that WallStrip has just completed a $500,000 round of funding. With the funding, Wallstrip plans to create five more original shows on the topics of finance and venture capital. Lindzon says,…

    DealBreaker.com on January 5th, 2007 at 8:20 am - Permalink
  2. Thanks for all the support Liz and the financial bloggers and everybody at dealbreaker that believe in the silliness of wallstreet and less is more.

    howard Lindzon on January 5th, 2007 at 9:16 am - Permalink
  3. I like the show. I watch almost daily and enjoy the commentary and format.

    Shuki Haiminis on January 5th, 2007 at 10:38 am - Permalink
  4. way to go…wall strip and revver rock!!!!!!!!!!!!!

    dave on January 6th, 2007 at 1:35 am - Permalink
  5. ive been watching them on revver.com since day 1

    dave on January 6th, 2007 at 1:36 am - Permalink
  6. […] Source: NewTeeVee […]

    Wallstrip Online Video Show Raises Funding | Logicbank Media on January 7th, 2007 at 7:48 pm - Permalink
  7. We have added their widget to our newspaper website to get some video content while we redesign our site and learn to add more of our locally generated video.
    http://www.bgdailynews.com/multimedia/

    Duffer on January 8th, 2007 at 2:00 pm - Permalink
  8. […] Last week we reported Wallstrip had raised a little over $500,000 in funding after interviewing creator Howard Lindzon. Today, we focus on Campbell, the show’s host. […]

    NewTeeVee » Unscripted: Wallstrip’s Lindsay Campbell on January 11th, 2007 at 8:04 am - Permalink
  9. [...] Wallstrip Video Show Raises Funding Wallstrip1, a three-month-old online videoblog about the stock market, has raised a little over a half a million dollars in funding, creator Howard Lindzon2 told NewTeeVee Thursday. [...]

    Capitalize on the Peaks and Survive the Valleys to Become a More Successful Trader - Investor Index on May 8th, 2007 at 7:41 pm - Permalink
  10. [...] said to be the reason why CBS is willing to spend $5 million buying out the show, that has received over $500,000 in funding from amongst others Fred Wilson, a New York-based venture capitalist. An announcement is expected [...]

    NewTeeVee » Tiffany Network (aka CBS) wants WallStrip on May 13th, 2007 at 9:13 pm - Permalink
  11. Wallstrip Cons CBS for $5 Million…

    I was waiting for more on Wallstrip’s acquisition by CBS and now the deal is publicly confirmed, though not the rumored price of $5 million. However, that price is said to come from strong sources with acquisition of Wallstrip host Lindsay Campbell ke…

    ProHipHop - Hip Hop Marketing on May 22nd, 2007 at 9:23 pm - Permalink
  12. [...] not to mention Wallstrip founder and finance guru Howard Lindzon and the show’s VC investors, who had given it $600,000. (And furthermore, since next to nobody’s making money in web video yet, just about [...]

    NewTeeVee Don’t Forget about Wallstrip « on August 1st, 2007 at 1:03 am - Permalink

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