Ask a Ninja: Now Powered by Castfire
The book writing, Webby award-winning Ask a Ninja has launched a new player, featuring a campaign for Ask.com. The dynamically inserted ad clips are powered by Castfire’s video and audio CMS tool, with segments promoting Ask.com’s site and Ask a Ninja’s online store.
The move makes Ask a Ninja the latest popular internet show to depart Revver, following Ze Frank and, recently, Invisible Engine. (Update: Revver contacted us to point out that both Ask a Ninja and Invisible Engine videos are still available on their site.)
Team Ninja has been vocal in promoting a strong domain presence for online creators. And Castfire allows for everything to be branded Ninja, right down to the media deeplink URLs which are fed through an askaninja.com domain. “I really believe that our client’s brands are most important,” said Castfire CEO Brian Walsh in an IM interview Friday.
Users who click the Ask.com ad and enter “Ninjuice” will be treated to an easter egg.
The pace of development, and business development, has certainly kept up at Castfire since I profiled their software in February. Walsh tells us the company has also signed NFL’s Atlanta Falcons and Next New Networks, set to launch within in the coming months.
Walsh says Castfire was brought in by FM Publishing, which is brokering the advertising for Ask a Ninja (and also sells advertising on the GigaOm network, which includes NewTeeVee).
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I’ve been impressed with Brian and the crew over at Castfire. They’ve been really responsive to our needs and creative in solving all issues.
Their system is the slickest I’ve seen in terms of inventory and ad management.
Kent Nichols on May 18th, 2007 at 4:23 pm - Permalink
[...] few write ups I have seen so far are on NewTeeVee and [...]
Ninja and Ask at JG etc. on May 18th, 2007 at 5:42 pm - Permalink
So much for Ninja in full screen.
jd on May 20th, 2007 at 8:30 pm - Permalink
[...] More coverage at GigaOM’s NewTeeVee. [...]
Ask.com Enlists Ask A Ninja For Brand Campaign at ChasNote on May 21st, 2007 at 9:54 am - Permalink
[...] NewTeeVee [...]
Castfire » Blog Archive » Castfire Partners with Federated Media for Ask a Ninja on May 22nd, 2007 at 6:33 am - Permalink
Who doesn’t love ask a ninja? Who does’t love castview? The word is good to us all.
Hosting Reviews on July 16th, 2007 at 2:46 pm - Permalink
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Jhon SEO Smith on October 11th, 2007 at 5:30 pm - Permalink
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Jhon SEO Smith on October 14th, 2007 at 1:31 am - Permalink
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Ivan on December 4th, 2007 at 2:49 pm - Permalink
[...] Revver platform as their primary host, such as Ze Frank, who left for blip.tv; Ask a Ninja, which chose Castfire; and Lonelygirl15, which went back to promoting its YouTube [...]
Report: Revver Asking For $500,000 to Sell « NewTeeVee on February 6th, 2008 at 10:52 am - Permalink
I searched for \’\’ at google and found this your post (\’inja: Now Powered by Castfire « NewTeeVee\’) in search results. Not very relevant result, but still interesting to read.
iphones on April 11th, 2008 at 9:08 pm - Permalink
Hmm … Who doesn’t love ask a ninja? Who does’t love castview? The word is good to us all.
Agel on April 12th, 2008 at 9:42 pm - Permalink
thank youu very god
batman on April 28th, 2008 at 9:09 am - Permalink
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WebmasterBlog on June 3rd, 2008 at 4:03 am - Permalink
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kiran on June 16th, 2008 at 11:54 am - Permalink
It was such a boring Friday today and I found your site about inja: Now Powered by Castfire « NewTeeVee. Where did you find that one?
Jim Spence on July 4th, 2008 at 2:38 am - Permalink