Comments on: Will Bud.tv Survive Death Throes for “Edgy” Comeback? http://newteevee.com/2007/05/30/budtv-comeback/ NewTeeVee Sun, 22 Nov 2009 17:57:43 +0000 http://wordpress.com/ hourly 1 By: R.I.P. Bud.tv | Viral Video Maker http://newteevee.com/2007/05/30/budtv-comeback/#comment-254661 R.I.P. Bud.tv | Viral Video Maker Thu, 19 Feb 2009 16:25:21 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-254661 <p>[...] OK to try new things. Bud.tv was a bit of a running joke at NTV HQ as almost every writer posted a story on it, but despite the failure, at least the company adopted a relatively new technology [...]</p> [...] OK to try new things. Bud.tv was a bit of a running joke at NTV HQ as almost every writer posted a story on it, but despite the failure, at least the company adopted a relatively new technology [...]

]]> By: R.I.P. Bud.tv « NewTeeVee http://newteevee.com/2007/05/30/budtv-comeback/#comment-254654 R.I.P. Bud.tv « NewTeeVee Thu, 19 Feb 2009 15:56:21 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-254654 <p>[...] OK to try new things. Bud.tv was a bit of a running joke at NTV HQ as almost every writer posted a story on it, but despite the failure, at least the company adopted a relatively new technology [...]</p> [...] OK to try new things. Bud.tv was a bit of a running joke at NTV HQ as almost every writer posted a story on it, but despite the failure, at least the company adopted a relatively new technology [...]

]]> By: Craig Rubens http://newteevee.com/2007/05/30/budtv-comeback/#comment-4082 Craig Rubens Thu, 31 May 2007 19:21:11 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-4082 <p>Thanks for your comment Chris.</p> <p>I am not at all against Bud on the internet. I agree that advertising dollars are going to be an increasingly important part of monetizing a variety of facets of web content, especially video content.</p> <p>However, I wrote this article because I think it is very telling of the difficulties for "old" media advertising giants to cross into "new" media. Bud has had some of the most successful (and expensive) ad campaigns in history (the frogs, "wassup!") and it says something about this new advertising realm when their first big venture online doesn't go as planned.</p> <p>Not every attempt to advertise online has or will work and looking at why the failures failed is just an important as why the successes were successful.</p> Thanks for your comment Chris.

I am not at all against Bud on the internet. I agree that advertising dollars are going to be an increasingly important part of monetizing a variety of facets of web content, especially video content.

However, I wrote this article because I think it is very telling of the difficulties for “old” media advertising giants to cross into “new” media. Bud has had some of the most successful (and expensive) ad campaigns in history (the frogs, “wassup!”) and it says something about this new advertising realm when their first big venture online doesn’t go as planned.

Not every attempt to advertise online has or will work and looking at why the failures failed is just an important as why the successes were successful.

]]> By: Chirs http://newteevee.com/2007/05/30/budtv-comeback/#comment-4078 Chirs Thu, 31 May 2007 03:15:09 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-4078 <p>Craig, I'm confused by your position on this. It seems you'd prefer Bud leave the internet alone. You can't possibly be against a major advertiser trying to do something newish with their online ad budget, can you? If big advertisers are going to keep increasing their online budgets they're going to want to find new ways to advertise.</p> <p>Isn't advertising one of the things that is supposed to keep the money coming into this internet thing? Don't you think it'll be better when they find some more creative solutions than banners?</p> Craig, I’m confused by your position on this. It seems you’d prefer Bud leave the internet alone. You can’t possibly be against a major advertiser trying to do something newish with their online ad budget, can you? If big advertisers are going to keep increasing their online budgets they’re going to want to find new ways to advertise.

Isn’t advertising one of the things that is supposed to keep the money coming into this internet thing? Don’t you think it’ll be better when they find some more creative solutions than banners?

]]> By: Jackson West http://newteevee.com/2007/05/30/budtv-comeback/#comment-4079 Jackson West Wed, 30 May 2007 22:14:26 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-4079 <p>I don't understand why they don't brand the content and then plaster it everywhere, a la "No Good TV." There doesn't seem to be any problem with advertising beer to kids during televised sporting events ("This game brought to you by Bud and Bud Light") so why not just sponsor the content and let it go free?</p> <p>Sigh. Dud.tv it is!</p> I don’t understand why they don’t brand the content and then plaster it everywhere, a la “No Good TV.” There doesn’t seem to be any problem with advertising beer to kids during televised sporting events (“This game brought to you by Bud and Bud Light”) so why not just sponsor the content and let it go free?

Sigh. Dud.tv it is!

]]> By: Revilo http://newteevee.com/2007/05/30/budtv-comeback/#comment-4080 Revilo Wed, 30 May 2007 20:16:38 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-4080 <p>Wow, I just went to watch it and they require a valid ID with first and last name.. not a chance. Do they really think i am going to give them that info to watch crappy crap.. uggh. porn is easier..</p> Wow, I just went to watch it and they require a valid ID with first and last name.. not a chance. Do they really think i am going to give them that info to watch crappy crap.. uggh. porn is easier..

]]> By: Marshall Kirkpatrick http://newteevee.com/2007/05/30/budtv-comeback/#comment-4081 Marshall Kirkpatrick Wed, 30 May 2007 19:16:54 +0000 http://newteevee.wordpress.com/2007/05/30/budtv-comeback/#comment-4081 <p>When they add video chat with a "beer goggles" filter then we're really in trouble. Was that too obvious a joke?</p> When they add video chat with a “beer goggles” filter then we’re really in trouble. Was that too obvious a joke?

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