Written by Liz Gannes
Posted Wednesday, June 20, 2007 at 9:26 AM PT

Wednesday Morning Vid-Biz Headlines

Truveo Crows about Accomplishments; and rightfully so, given the video search engine’s dominance. We’ve written about most of this before, but AOL-owned Truveo is doing a press tour about its traffic (39 million monthly uniques across the sites it powers), partners (including Microsoft, which was never before officially acknowledged), and growth (50 percent month-over-month for the last six months). (release)

AT&T Launches Live Video over 3G, one-way streaming directly from the handset. (release)

iPhone to Launch with YouTube; first device to use the site’s new H.264-encoded videos, 10,000 of them available when the much-awaited phone comes out June 29. (release)

Lonelygirl15’s Signs Neutrogena; new frontiers in online video product placement, with the cosmetics maker sponsoring a scientist character on the show. (Variety)

RAZR Getting Two Hours Video Storage; Motorola CEO Ed Zander talks up personal content distritbution at NXTcomm. (ZDNet)

Online Dating Gets Online Advice Show; ON Networks launching web series to help people navigate online dating, produced by NBC Universal Digital Studios. (release, site)

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Topic: Online Video

Comments (2)

Wondering if you can get a comment from YOUTUBE re
“Lonelygirl15’s Signs Neutrogena”, since there Terms and Conditions prohibit using their platform for Paid product placement content?

They have made it clear in the past that they will not allow producers to upload content where their metrics are used to support paid product placement — Has anything changed now that Google’s in the picture?

marcHD — 10:42 AM on June 20, 2007 Reply
Research and Markets noted that report highlights include: Consumer reviews and ratings for virtually every product or service available can…

mike review — 11:59 AM on March 25, 2009 Reply

Linkbacks (6)

[...] has lovely skin Variety and New Tee Vee reports today that Lonelygirl15 has signed on Neutrogena as a sponsor: In an unusual promotional [...]

LonelyGirl15 has lovely skin « Jason… — 2:23 PM on June 20, 2007
[...] monetize their hit internet series by utilizing methods such as product placement, to the extent of including a sponsored character from Neutrogena (mentioned in the clip [...]

NewTeeVee July 24 Pier Screenings: When Content… — 2:44 PM on July 2, 2007
[...] monetize their hit internet series by utilizing methods such as product placement, to the extent of including a sponsored character from Neutrogena (mentioned in the clip [...]

Intersection of Content and Advertising:… — 5:40 AM on July 10, 2007
[...] found a business model, powering video search for everyone from Microsoft to Brightcove (attracting 39 million monthly uniques in the [...]

NewTeeVee Truveo Retrieving Its Video Search… — 9:01 PM on August 15, 2007
[...] Fite. Talent agency CAA kicked off its own efforts in the online product placement space back in June 2007 by hooking up Neutrogena with lonelygirl15. Meanwhile, content creators and studios are regularly [...]

The New Matchmakers: Startups Tackle Product… — 9:01 PM on February 26, 2009
[...] Fite. Talent agency CAA kicked off its own efforts in the online product placement space back in June 2007 by hooking up Neutrogena with lonelygirl15. Meanwhile, content creators and studios are regularly [...]

FanTrust » Blog Archive » The… — 2:05 PM on February 27, 2009