Web Video Rumors Milling; Place Your Bets
Some snackalicious web video rumors have been flying around the last couple days. If you had to lay down money, which speculated deal would you pick as most likely to get done? And while we’re on the topic, which speculated deal would you most like to see done?
- Google discussing creating original programming with Pop Idol creator Simon Fuller? According to the Guardian Unlimited’s Observer,
Executives from the £229bn internet giant have been in discussions with Fuller, who invented Pop Idol, the world’s most successful TV franchise, for about a year.
- Hulu to add WBTV programming? According to the Hollywood Reporter,
“It’s more likely than not that we’re going to make a deal,” WBTV Group president Bruce Rosenblum said.
- quarterlife to get a TV run on NBC? The Hollywood Reporter ran an item about talks between the show’s creators and the network. We checked with MySpace, which has bought first-run Internet rights to the show (our review here), and a spokesperson replied:
“quarterlife” was conceived as an Internet series and is debuting on the Internet on November 11 on MySpace, and on quarterlife.com the next day. We have had discussions with various networks. We have consistently said that we welcome the opportunity for the series to be broadcast on a network.
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[...] Liz Gannes added an interesting post on Web Video Rumors Milling; Place Your Bets.Here’s a small excerpt:The Hollywood Reporter ran an item about talks between the show’s creators and the network. We checked with MySpace, which has bought first-run Internet rights to the show (our review here), and a spokesperson replied: … [...]
www.latesthollywoodgossip.info » Web…
— 2:31 PM on November 12, 2007
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[...] to the writers’ strike and the looming lack of television inventory, it was rumoured that Quarterlife could potentially get a broadcast run [...]
Online Television: Here Is Your Benchmark…
— 1:59 AM on November 13, 2007
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[...] last week’s conference, quarterlife creators Marshall Herskovitz and Edward Zwick confirmed rumors they’d sold a second run of their web show (currently running on quarterlife.com and MySpace) [...]
NBC Banks quarterlife for Later Use «…
— 10:59 PM on November 17, 2007
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Those are kind of “ho-hum” video rumors. I think better video rumors would be something like:
Online Video Site Revver signs advertising deals with TBWAChiatDay, Grey advertising and J Walter Thompson.
Apple opens pay-per-view section of iTunes Store to independent producers.
Advertisers pay same CPM for online video shows as they pay for Cable Television Shows.
Liz
if i had to take a bet, it would NBC that is most likely to make a move in the WBTV stuff. I think they need the content, especially if this strike lingers on for too long.
I think in many ways the strike has been the “tipping point” for the web content. back in the mid-1990s when we started writing for the web, it was the Stephen Glass incident that turned web into a legit news media.
We are going to see this happen with Web TV. Anything good is good – regardless of where it comes from.
What Tim said. Everything would become a lot more interesting if advertisers start pulling their TV ad campaigns and start throwing it into online video ads.
There is likely to be more truth than fiction to the Google rumours, actually.
My company, Real Fresh TV, has been in talks with YouTube and a number of online publishers including Bebo and Brightcove regarding distributing T-Mobile UK’s branded late night music TV show, Transmission with T-Mobile online and on multiple digital platforms.
Acts and celebrities featured on Transmission with T-Mobile include Scissor Sisters, Queens of the Stone Age, Yoko Ono and Samuel L. Jackson and more.
Whilst Transmission with T-Mobile is in a different league to mega TV hits like the Pop Idol/American Idol franchise, the ‘Google-Fuller’ rumours indicate that YouTube is quietly building up its catalogue of professional content.