Vid-Biz: NBC, NBA, Ad Spending
NBC Reimbursing Advertisers; the peacock is paying out an average of $500,000 to advertisers due to a ratings shortfall (which started before the WGA strike). (MediaWeek)
NBA Taps Silverlight; Microsoft’s Flash competitor to power broadband video experience for NBA web destinations. (Broadcasting & Cable)
Strike Could be Boon for Online Ads; Lehman analyst says shift of just 1 percent of all 2008 broadcast ad revenue to online could result in $491 million of incremental spending. (paidContent)
High-Def DVD Players Sales a Fraction of Their Standard Counterparts; high-def DVD player sales totaled 57,000 for the week ended Nov. 24, while sales of standard DVD players totaled 600,000. (Video Business)
Sundance Announces Online and VOD Programming; famous fest to have updates and interviews on SundanceChannel.com, Sundance VOD to feature 10 “Festival Favorites.” (emailed release)
Vuze Nabs Anime Series NEKO Rahmen; gets exclusive rights to make the hit show available outside of Japan for the first time. (release)
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