Vid-Biz: Marketing, Pittman, Super HD Sales
Despite Strike, Marketers Hold on to TV; advertisers not canceling their upfront commitments, still think broadcast is smart investment. (The New York Times)
Former MTVN CEO on Broadband Video: “fringe uses”; Bob Pittman still bullish on old teevee, says web video needs to work on convenience. (VideoNuze)
Super Bowl to Spur HD Set Sales; Consumer Electronics Association says the big game will move 2.4 million HDTVs. (Broadcasting & Cable)
Logo Goes All Vlog-o; MTV’s LGBT network rolls out video blogs including: Hilarity Clinton, Gay Girls Who Game, and Angry Puppy. (MediaWeek)
Comcast Adopts Nielsen VOD Ratings; Nielsen On Demand Reporting and Analytics (NORA) collects and anonymously reports VOD usage. (Multichannel News)
Marvel and Lionsgate Reach WGA Deal; super-heroes and the Saw franchise are saved as the guild continues its divide-and-conquer strategy. (Reuters)
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© 2010 The GigaOM Network. Marketing consulting by ACS.
