Written by Chris Albrecht
Posted Monday, February 25, 2008 at 9:59 AM PT

 

Vid-Biz: DVDs, TV Spends, Google

Hollywood Props Up DVD Biz; studios try to stave off a declining market by adding interactive features and including digital copy downloads on the shiny discs. (The New York Times)

Kimberly-Clarke Reducing TV Spend This Year; company will allocate only 46 percent of its marketing budget to TV in 2008, down from 60 percent in 2004. (AdAge)

Google’s Document Deadline in Viacom Case Extended; search company says it’s sifting through 4.5 million documents, now must turn over materials by May 9. (Reuters)

HBO Unveils YouTube Channel; cable network will show full episodes of its show In Treatment, as well as clips from its other programs. (Broadcasting & Cable)

KickApps to Commoditize Video Players? Social networking company in talks to offer its video player to CDN customers for free. (Daisy Whitney’s New Media Minute)

Sphere
Topic: Online Video
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Comments & Trackbacks

  1. I like what they’ve done with dvds nowadays. I was able to download blue harvest to my phone from the dvd, so now I can watch it anywhere!

    Mel on June 17th, 2008 at 7:49 am - Permalink

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