Bear Stearns: YouTube U.S. Rev $90M
Bear Stearns today released a report on web video, declaring “We believe that video will be at the very heart of the next five years of web evolution.”
Bear Stearns consumer Internet analyst Robert Peck estimates YouTube will make $90.2 million in domestic revenue in 2008, representing about 7 percent of the online video ad market. Citing comScore and eMarketer data about the prevalence of video streams and the size of the market, the firm said viewer engagement with video points to advertising opportunity.
Alluding to all the online video talking points — user-generated content (even user-generated ads), cheaper bandwidth, increased availability of professional content, and early attempts of video monetization — the firm said “We believe this is just the beginning.”
Comments (1)
Linkbacks (11)
-
[...] posted an article about a Bear Sterns report indicating they think this is just the beginning of the explosion in [...]
-
[...] is that when it comes to user-generated content, Blurb may end up making UGC profitable before YouTube does. Profitability isn’t everything and I’m not sure how Blurb could ever reach more people [...]
-
[...] Stearns last month estimated that YouTube will pull in $90.2 million in domestic revenue and $13.8 million in international [...]
-
[...] video sites are currently struggling to generate ad revenue. YouTube’s U.S. (ad) revenue for 2008 was recently estimated at 90 million USD. Some estimates put total U.S. online video ad revenue for [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 million). Considering that Hulu mainly [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 million). Considering that Hulu mainly [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 million). Considering that Hulu mainly [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 million). Considering that Hulu mainly [...]
-
[...] as much as YouTube’s estimated worldwide revenue total of $200 million this year, it equals a Bear Stearns estimate for YouTube’s domestic 2008 revenue (of $90 million). Considering that Hulu mainly [...]
-
[...] Google’s YouTube is stuck in a rut. According to a Bear Stern’s analyst report issued last week, YouTube is bringing in $90 million in annual revenues. But while I was attending [...]
Leave a Reply
Popular
Recent
Network
- Who is Your Smart Mobile Device Pundit? [jkOnTheRun]
- The Secret to Viral Video, Courtesy of LandlineTV [NewTeeVee]
- Broadcom Bets on New Bluetooth Tech for Mobile Health [GigaOM]
- The Tangled Web: PA Semi, Processors, and Magic [TheAppleBlog]
- OpenOffice.org by the Numbers [OStatic]
- Coworking Stories: Manchester’s MadLab [WebWorkerDaily]
© 2010 The GigaOM Network. Marketing consulting by ACS.


Is the entire report available for viewing?