Watch an Ad, Plant a Tree

OK, we’ll bite. ABC is shamelessly exploiting the “green” trend trying to save the planet by launching a new video widget and hooking up with the Arbor Day Foundation. From now until April 30th, for every 10 videos watched through the ABC doohickey, one tree sapling will be planted. The goal is to plant 100,000 trees. The widgets have counters to let you check the progress.

I realize this is a blatant attempt to get me to do ABC’s marketing, but embedding this widget will at the very least get Katie and her militant Earth2Tech crew to stop shouting “You’re killing mother Gaia!” every time I drive into work.