Comments on: CBS Confirms March Madness Rev. of $23M

By: CBS: March Madness Online Ad Revenue Nearing $30M « NewTeeVee

CBS: March Madness Online Ad Revenue Nearing $30M « NewTeeVee — Thu, 05 Mar 2009 18:15:39 +0000

[...] CBS: March Madness Online Ad Revenue Nearing $30M CBSSports.com says that its ad inventory for the upcoming March Madness On Demand (MMOD) is nearly sold out and that revenues generated by the web video product are approaching $30 million. CBSSports.com senior vp and general manager Jason Kint told MediaWeek that ad revenue would be up more than 20 percent from last year’s $23 million. [...]

By: Watch Alabama vs. Florida in the SEC Championship Football Game Online « NewTeeVee

Thu, 04 Dec 2008 00:28:53 +0000

[...] event will cap off a big year for sports online. From March Madness, to Major League Baseball, from the U.S. Open golf championship to the U.S. Open tennis finale, [...]

By: CNET Won’t Be New Media Kick in the Pants for CBS « NewTeeVee

CNET Won’t Be New Media Kick in the Pants for CBS « NewTeeVee — Thu, 15 May 2008 15:39:19 +0000

[...] distributing March Madness basketball games online, seeing visitors up 164 percent this year and bringing in $23 million in revenue. And CBS’ acquisition of the Wallstrip/MobLogic and its deal announced yesterday with [...]

By: CBS Confirms March Madness Rev. of $23M « NewTeeVee - Modern Feed Blog

CBS Confirms March Madness Rev. of $23M « NewTeeVee - Modern Feed Blog — Sun, 04 May 2008 19:31:34 +0000

[...] CBS Confirms March Madness Rev. of $23M « NewTeeVee great for sports (see the masters? cool wasn’t it? olympics coming up. NHL trying to breath life into their strategy, . . and on and on ) of real interest is the revolution about to begin with sports –especially live games. right now the lions share of league revenue comes from tv deals, –so we’ll see the leagues treading very very lightly here. but let me ask you this? shouldn’t a network simply obtain online rights at the same time as broadcast rights and then make the program or game available on all platforms simultaneously? why not? if the network sells the inventory they may even expand the revenue pool. likely will have higher CPM online or even, –mobile. WHY NOT? come to think of it, — i cannot come up with a good reason. it seems to me that the day is fading into the sunset when the where and how i watch a particular show is dictated to me by the old box in the living room (and wizard of oz behind it. . . . ).One final thought: the Pro-sports business should take a few minutes to study the demise of the music industry and realize that innovation goes a whole lot further than limitations. [...]

By: רק רשת » ארכיון הבלוג » סינדיקציה, הורדת ראשים, ויאקום, ניו יורק ושות’

Fri, 02 May 2008 06:45:03 +0000

[...] עצום. הדוגמא הכי טובה לתיזה הזאת היא הפרסום של רשת CBS על הכנסות של $23 מיליון דולר משידורי ה-Mad March, שהועברו באתר שלהם בשידור חי. ה-Mad March, [...]

By: CBS Makes $23M from Streaming March Madness

CBS Makes $23M from Streaming March Madness — Wed, 30 Apr 2008 14:50:33 +0000

[...] benefits of his courage inside online video. Streaming all the NCAA March Madness games earned CBS $23 million in revenue. They guessed (correctly) that this particular content was very well-suited to the availability of [...]