Vid-Biz: Upfronts, CNBC, Motherhood

Online TV Ads More Important at Upfronts; with more people watching TV online, digital ad buys are no longer an afterthought. (The Wall Street Journal)

CNBC to Be Primary Content Source for AOL; business news network to provide multi-media content across the portal’s Money & Finance video site. (release)

MSN’s In the Motherhood Picked Up by ABC; web series starring Leah Remini and Jenny McCarthy to make the leap to primetime as a mid-season replacement. (MediaWeek)

Adap.tv Launches Ad Platform; company says its OneSource platform will let publishers manage their video ad campaigns across all ad formats and ad sources. (release)

Panther Names Steve Liddell as New CEO; prior to helming the CDN, Liddell was a consultant for two private equity firms, and at one point was COO of Clearwire. (release)

South Park Heading to Fancast; animated series and The Colber Report part of an overall content deal between Viacom and Comcast. (C21Media)

Userplane Adds Web Video Hosting; company has introduced “Mediplayer,” a free white-label video hosting app. (TechCrunch)