Break A Leg Gets Sponsorship Deal

After toiling on the web for years, online sitcom Break A Leg has finally landed a sponsorship deal…for its season finale.

Holiday Inn Express will sponsor the show, which according to series creator Yuri Baranovsky will be broken up into seven or eight parts that are spread out over the next four months. Holiday Inn Express will get a three-second slate that will appear at the top of each segment. The deal came about through Break A Leg’s relationship with For Your Imagination and Blip.tv.

Via an IM conversation, Baranovsky wouldn’t give any details on how much money the show is getting, revealing only that, “I can’t quit my day job and it’s less than a billion dollars.” With a quick wit like that, it’s no wonder Break A Leg picked up a sponsor.