Comments on: YouTube Formally Launches Sponsored Videos

By: YouTube’s AdWords-Like Product Now Part of AdWords

YouTube’s AdWords-Like Product Now Part of AdWords — Wed, 14 Oct 2009 15:15:17 +0000

[...] first rolled out the program for search and then added Promoted Videos to its home page, video watch pages and the broader AdSense [...]

By: YouTube Changing Masthead to Emphasize Search

YouTube Changing Masthead to Emphasize Search — Thu, 13 Aug 2009 03:29:15 +0000

[...] Search is Google’s core function, and it’s become quite important on YouTube as well. The site is now consistently ranked the No. 2 U.S. search engine by comScore, with 3.6 billion search queries in June compared to Yahoo’s 2.9 billion. By inching the search box from the middle-right of the page to the left, and making it bigger, YouTube hopes to bring in even more queries (and monetizable search results pages). [...]

By: YouTube Introduces AdSense-Like Feature

YouTube Introduces AdSense-Like Feature — Tue, 04 Aug 2009 18:30:51 +0000

[...] brings the site’s AdWords-like tool for contextual video ads on search results pages (which launched last fall) to other parts of the site. It is similar to Google’s massive AdSense program for monetizing [...]

By: YouTube to Bring In $500M This Year? « NewTeeVee

YouTube to Bring In $500M This Year? « NewTeeVee — Tue, 17 Mar 2009 06:01:20 +0000

[...] Google-scaled. The site has been seriously ramping up its advertising efforts, adding pre-rolls, search ads, and affiliate links. Google CEO Eric Schmidt recently evaluated YouTube’s business as [...]

By: How Hulu is Like Obama « NewTeeVee

How Hulu is Like Obama « NewTeeVee — Mon, 17 Nov 2008 16:51:21 +0000

[...] partners’ videos, could therefore monetize just 4 percent of its content (it has since added ads on search pages). Though it has more volume, it’s shifted into high gear, adding more advertiser-friendly [...]

By: YouTube debuts video search ads - Lost Remote TV Blog

YouTube debuts video search ads - Lost Remote TV Blog — Wed, 12 Nov 2008 23:35:03 +0000

[...] than conduct “core” searches on Yahoo. So it’s only natural that YouTube is offering paid search ads so you can drive traffic to your YouTube clips. Quick overview [...]

By: YouTube Calls Itself “World’s Largest Video Discovery Platform” « NewTeeVee

Wed, 12 Nov 2008 22:25:10 +0000

[...] Largest Video Discovery Platform” Much of the appeal of YouTube’s new search ad product that launched today is the sheer number of searches that are conducted on the video-sharing site. [...]

By: ChenLi

ChenLi — Wed, 12 Nov 2008 22:12:50 +0000

Omg this guy is SO HOT!!!

By: Kevin Nalts

Kevin Nalts — Wed, 12 Nov 2008 21:57:51 +0000

I like it for advertisers that spend $250K on a campaign and now are desperate to prove to their clients that the brand went viral.

But I don't see many stars (save the ones that are already famous) being able to afford to attract viewers at even a few cents... unless unlrealistic percentages subscribe and watch enough videos to recoop it. Or if the creator sells a lot of tickets or music.

By: Frank Sinton

Frank Sinton — Wed, 12 Nov 2008 21:54:05 +0000

They really should open this up and allow for any video – even video OFF YouTube – to be allowed to participate. Then it will be like AdWords.