Written by Chris Albrecht
Posted Friday, February 27, 2009 at 3:44 PM PT

comScore: Google Surpasses 6B Streams in January

Though comScore hasn’t officially released its numbers yet, Hulu was kind enough to share its copy of the VideoMetrix data for January (hence Hulu being highlighted in the chart below). But the big story from the numbers is Google/YouTube, which lept to 6.3 billion videos streamed in January, up from 5.9 billion in December. GoogTube also added another 1.7 million unique viewers to hit 101.8 million, up from a little more than 100 million in December.

comscore_january_hulu

While Hulu’s overall streams were up roughly 10 million in January, hitting more than 250 million streams, the site dropped more than 120,000 unique viewers between December and January.

And as we saw yesterday with Nielsen’s January numbers, Turner got a nice boost from Obama’s inauguration (thank you, CNN online video coverage) on comScore’s rankings as well, serving nearly 196 million streams in January, up from nearly 184 million in December, and its uniques reached 22.9 million, up from roughly 20.5 million in December.

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Topic: Stats

Comments (4)

Will be interesting in Feb to see the impact of the ad blitz…

HmmConvenient — 6:14 PM on February 27, 2009 Reply
…for hulu that is!

HmmConvenient — 6:15 PM on February 27, 2009 Reply
Youtube are big pimping, shame the revenues are’nt

Neno Brown — 6:22 PM on February 27, 2009 Reply
Your blog is very interresting for me, i will come back here..

Buy acai berry — 10:12 AM on May 22, 2009 Reply

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