Sesame Street Goes CG for New TV and Web Series
As part of the launch of its 40th anniversary season today, Sesame Street debuted a new series called Abby’s Flying Fairy School featuring a computer-generated version of one of its Muppets. New Jersey animation studio SpeakeasyFX developed 136 minutes worth of animation centered around Muppet Abby Cadabby and a set of new Muppet friends, who fly and even go underwater — near-impossible feats for the long tradition of hand-driven live-action Muppet puppets.
Plus, the CG content — made entirely using Autodesk’s Softimage, according to Speakeasy — wasn’t just developed for TV. In tandem with the 13 segments to be aired and repeated on Sesame Street throughout the season, Speakeasy created content for a choose-your-own-adventure game for kids to play on Sesame Street’s web site. The first game, to be released Dec. 9, is called “Sleeping Bloggy,” about a character who’s part fairy, part troll.
Computer-generated content on Sesame Street comes in a day and age when nearly every kids’ movie seems to be in the Pixar mold. “There’s always a need and an urge to contemporize the show,” said Christine Evans of Sesame Workshop in a phone interview. She would not disclose the relative budget for a CG project versus typical projects for the show but said it was “a big investment on Sesame’s part.”
Scott Stewart, executive director at SpeakeasyFX, said the year-and-a-half project centered on creating a parallel universe to the live-action world. “We tried to distill down the essence of what makes a muppet,” he said. Part of what worked involved building each model as if it was actually being manipulated by a hand inside a Muppet.
A video preview is embedded above. Here’s the preschool-oriented concept: “Abby Cadabby, along with an eclectic gang of new friends, attends Fairy School with Mrs. Sparklenose. Abby and her friends solve problems using rhyme, reason and cooperation.” Sounds just like my life!
Popular
- BitTorrent After The Pirate Bay: Do You Still Need Trackers?
- Tumblr Marriage Proposal: Behind the Scenes of Justin and Marissa's Engagement
- Ten Sites for Free and Legal Torrents
- Get Ready for Flash Player 10.1 to Stream P2P Video to Millions, Swap Files BitTorrent-style
- The Megawoosh Waterslide Viral: How It Was Really Done
- Six Steps To Get More HD From Your Scientific Atlanta Set-top Box
Recent
- BitTorrent After The Pirate Bay: Do You Still Need Trackers?
- Microsoft and Nielsen Partner for 1 vs. 100 Measurement
- Premium Content Drives Connected Device Adoption
- Site Sponsor: Twistage
- Tumblr Marriage Proposal: Behind the Scenes of Justin and Marissa’s Engagement
- Sungale’s Sub-par Portable Media Player
Network
- Weekend Vid Picks: Twilight Parodies For Bitter Boyfriends [NewTeeVee]
- Skype CEO Outlines Platform Ambitions, Hiring Plans [GigaOM]
- Earth2Tech Week in Review [Earth2Tech]
- WWD Weekend Reading List [WebWorkerDaily]
- WinMo Wrap: Marketplace Hits All WM 6.x Phones; Opera Mobile Advances [jkOnTheRun]
- Weekly App Store Picks: November 21, 2009 [TheAppleBlog]
© 2009 The GigaOM Network. Marketing consulting by ACS.

