SheZoom Needs Cyndi Lauper
With the proliferation of companies in the online video space tripping over themselves to cater to young men, it’s nice to see someone other than Oprah or iVillage targeting female audiences. SheZoom is a new video site that’s angling to be an “upbeat and engaging community that encourages women to laugh, learn, share and connect.”
SheZoom offers original, partnered and user-generated video. Content categories include relationships, food, tech, money and more. It’s even brought on experts in different fields to provide advice on particular topics. And to help you make your selection, SheZoom will even ask what you’re in the mood to do — choices include “laugh,” “cry,” “bitch” and “moan.”
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